PRADA
OCTOBER 2024
SOUND OF PRADA - SEOUL
The 2024 edition of The Sound of Prada launched in Seoul on October 24 at Candy Seongsu, marking the global event’s return. Celebrating Prada’s connection to culture, the series, which began in Paris in 2019, explores the intersection of fashion and music worldwide.
Curated by Anderson .Paak (aka DJ Pee.Wee), the Seoul event showcased a diverse lineup reflecting both global and Korean musical identities. Alongside .Paak, performances included DJ Spray from Korea, Tokyo-based DJ MAYURASHKA, and a special set by .Paak with his band and guest Crush, blending genres to capture the essence of contemporary culture.
︎︎︎ Creative Management
︎︎︎ Site Customisation
︎︎︎ Creative Management
︎︎︎ Programming
︎︎︎ Site Customisation
︎︎︎ Creative Management
︎︎︎ Programming
︎︎︎ Production
︎︎︎ F&B Consultancy
︎︎︎ Venue Search
︎︎︎ Budget Management
︎︎︎ F&B Consultancy
︎︎︎ Venue Search
︎︎︎ Budget Management
10 - 14 Lonsdale Road
London
NW6 6RD
London
NW6 6RD