Following editions in Shanghai, New York, Dubai, Miami, and Milan, VILLA ZEGNA arrived in Los Angeles for its most intimate chapter yet. Inspired by La Villeggiatura — the distinctly Italian tradition of temporarily relocating one's entire world for a season — Zegna transformed six bungalows at the iconic Chateau Marmont into an invitation-only private retreat, opening immediately after the SS27 Show on the Malibu Pier.

Anchored by the spontaneous Italian gesture Tutti a casa mia — "everyone back to my place" — the mood drew from the way the Zegna family traveled throughout the 1970s: relaxed yet refined. Striped umbrellas, aperitivo rituals, and days without urgency gave shape to a living experience.

︎︎︎ZEGNA SS27 SHOW